Integration strategy – „Shaping the Future of Salt“

 

Through the acquisition of Morton Salt, K+S became the world’s largest salt producer in terms of production capacity, and it also profits from Morton Salt’s outstanding market position as a leading consumer salt brand in North America. K+S also gained access to new and less volatile de-icing salt regions in North America. The merger strengthens not only the table salt, industrial salt and de-icing salt business areas, but also benefits the K+S Group as a whole. Due to regional structural differences and the slight overlap of their operations, K+S and Morton Salt ideally complement one another. As part of the integration process, logistics flows between existing K+S salt production sites in South America and Morton Salt facilities in North America will be optimised.